230 | Why Content Doesn't Matter? (Rant)
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It's 4am here. And I couldn't sleep. I had this thought that I shared with a private group earlier this week and I want to share it with you.
Your job is NOT to create content.
Anybody can create content these days. It's 2019 after all.
Your job is to do a bit more.
You need to create the RIGHT context for your audience.
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Raman Sehgal and Sharon Lee-Thony are two recovering marketers who are on a mission shining a light on model minorities and holding space for an overdue conversation of how our ethnic backgrounds play a role in how we show up in business and in life.
They are co-hosts are their NEW show; the Model Minorities podcast.
They are going to be launching in the next month so will update this accordingly.
Listen to the episode to hear an inspiring story of how 30-something years old got COVID-19 and recovered. You will also hear a different perspective in terms of who are the REAL heroes in this ordeal.